Text books

The CAM Diploma in Marketing Communications is a highly practical qualification and specialist texts are often hard to get hold of or go out of date quickly. It is important to read and understand the content of the core texts and supplementary reading, in conjunction with reading the trade press, which will keep you up to date with the latest developments in the specific disciplines covered. Current issues in the industry are often reflected in the examination questions, so keeping in touch with the latest developments can be crucial to ensure your successful completion of the course.

For a full list of the recommended reading for each module of this qualification,
visit the CIM Learning Zone (Requires registration).

CIM Direct

Some of the texts required for this course can be purchased from CIM Direct, the bookshop arm of CIM. Just pick up the phone, visit the website or email the team for help and advice on ensuring you have all the texts you need to see you through your course and pass the examinations with flying colours.

Telephone: +44 (0)1628 427427
Fax: +44 (0)1628 427439
Email: cimdirect@cim.co.uk
Website: www.cim.co.uk/shop
Post:

CIM Direct,
Moor Hall,
Cookham,
Maidenhead,
Berkshire SL6 9QH,
UK

Bookshop opening hours:
Monday - Friday - 09.00 - 17.00

The CAM Foundation - Educating Marketing Communications Professionals for over 30 years